FEATURED PRODUCT: Sufix® Advance® Fluorocarbon https://www.rapala.com/sufix/sufix-new-arrivals/advance-fluorocarbon/Advance+Fluorocarbon.html?cgid=sufix-newArrivals&taglist=Sufix%7CSufix%20New%20Arrivals#start=1&cgid=sufix-newArrivals Welcome to the next generation of fishing line. Offering unyielding toughness. Unmatched sensitivity. And incredible suppleness. Sufix® Advance® Fluorocarbon fishing line is the future of fishing. And it’s here now. In a new national TV spot, serious anglers get their first glimpse about what the excitement is all about. Through a proprietary gel phase technology process, Sufix maximizes fluoropolymers to create a 100% fluorocarbon line that outperforms other fluoro lines so well that it merits its own category. Virtually invisible in water, Sufix Advance line offers the perfect balance for anglers who want less stretch than mono, but more stretch than braid. Nearly memory-free, Sufix Advance prevents the dreaded line coils that jump off your reel with most other fluorocarbons. “It’s extremely durable, but for the first time ever, we’ve got a fluoro that’s extremely limp,” says Rapala Pro Randall Tharp, a Major League Fishing competitor. “And that makes it last a long time and come off your reel good. And that, in turn, puts more fish in your boat. It’s going to make your life easier and catch more fish.” Sufix Advance Fluorocarbon is available in 200-yard and 1,200-yard spools, and in 10 strengths: 4-, 6-, 8-, 10-, 12-, 14-, 17-, 20-, 25- and 30-pound test. It’s so tough, top fishing pros actually go down a pound test and still get higher test performance. For more information, visit Sufix Advance Fluorocarbon or stop by your favorite trusted fishing tackle retailer.